Date: September 2007
Client: Wan Chai Hong Kong Tea Room
Agency: Media Dimension Pte Ltd
Job:
Copywriting of corporate signature
Why I Wrote What I Wrote:
Basically, was given a logo and the history behind it. Just put everything together nicely in a little corporate logo description paragraph.
Status: Completed
Date: September 2007
Client: Pan-West Pte Ltd
Agency: Media Dimension Pte Ltd
Job:
Copywriting of magazine advertisement taglines & copy
Tagline: Swing up to Pan-West at Sembawang Country Club.
Concepts Copy: See below concept
Why I Wrote What I Wrote:
Enjoyed doing this one. Not that I play golf but I love both visuals I had to work with – one of the greens, the other of a ball flying through a shattered window. Did some research on common golfing terms but unfortunately, client thought they weren't in tune to local golfers' jargon. Had to keep the main heading simple, but the accompanying ad copy was fun to work on. Favourite line: The grass is greener there now. Pun intended.
Status: Completed
