Date: October 2007
Client: Island Resort Singapore
Agency: Media Dimension Pte Ltd
Job:
Copywriting of inflight magazine advertisement taglines & copy
Concepts Copy: See below concepts
Why I Wrote What I Wrote:
This was to be an inflight magazine ad for a local resort, targeting at delegates to Singapore looking for a stay out of the ordinary. It started out as edit work but eventually I decided to just write new copy; much easier. The couple of lines read A boutique resort within the city. Work and play only minutes away. Modified the rest of the ad copy to suit this.
Status: Completed