Saturday, August 13, 2005

The Coffee Connoisseur

Date: August 2005

Client: Sarika Connoisseur Café Pte Ltd

Job:

Copywriting of Christmas Menu 2005 (Pitch)

Tagline: Add a little pizzazz to your Christmas when you celebrate with tcc.

Why I Wrote What I Wrote:

First pitch for TCC. Had to trial-write sample copy for Christmas menu dishes, which could be quite trying if one hadn't tasted them before (especially the vacherin – some intensive gastronomic research had to be done before writing for that). Still, had some fun whetting up appetites with the food descriptions.

Status: Pitch copy completed; not awarded

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