Date: January 2008
Client: Media Dimension Pte Ltd
Agency: Media Dimension Pte Ltd
Job: GotoSingapore Traveller Directories - Part 1
Propose titles and taglines for (i) Fashion, and (ii) Entertainment directories
Why I Wrote What I Wrote:
Agency wanted catchy titles and short-n-sweet taglines that say it all, so I toyed with words that generate visual images of the trendy shopper and the entertainment seeker to create some generic titles for the directories. The taglines spell what visitors to Singapore would want to know about fashion and entertainment in Singapore. Some of the proposed titles are Urban TrendCatchers, G is for Greed! (for the fashion directory) and Urban LeisureSeekers, Urban JetSetters and G is for Gastronomy! (for the entertainment directory).
Status: Completed
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment