Date: August 2008
Client: Song Brothers
Agency: Media Dimension Pte Ltd
Job: Apple Mac - Comex 2008
Copywriting of:
- Publicity Banner Taglines
Concepts Copy: See below sample taglines
Why I Wrote What I Wrote:
Client requested for taglines choices in line with the Mac & PC dudes' ads that were running under the Apple publicity campaign then, and at the same time publicize their exclusive three-year extended warranty.
Watched some of those ads, had mental pictures of the guys and came up with a selection. Unfortunately, client had a sudden change of mind and decided to use a nurse (!) instead. Darn…still, it was fun working with Mac & PC :)
Mac's waiting for you at Booth 6138. (But don't tell PC.)
Mac's coming (with FREE 3-Year Extended Warranty). Cancel or allow?
Visit Booth 6138 right now.
Mac's on top with FREE 3-Year Extended Warranty.
Get it on at Booth 6138.
WANNA BE ON TOP WITH MAC?
Get it on with Mac's FREE 3-Year Extended Warranty at Booth 6138.
Status: Completed
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